Resolution Revolution of Pixel Plus Perfection at the 19th #3Dday


Canon and SGO Co-Organise 4K /UHD-Focused #3Day

Madrid, Spain, 13 November, 2014 – SGO and Canon have partnered to host SGO’s 19th 3Dday Conference this year. It takes place on the 3rd December at the Film Academy Theatre in Madrid, and will focus on 4K (Ultra High Definition) in all its glory, featuring a series of case studies by industry professionals. The 3Dday will provide attendees with the unique opportunity to explore the creative and technical aspects of the format within the entire production process, from shoot to screen.

Co-organised by Canon and SGO, the high-profile event is sponsored by HP, Red.es and Solid Angle, and aims to approach the various challenges that have to be considered when facing a 4K/UHD production. 4K/UHD projects require workflows that make the most out of capturing the footage with the aim of preserving the original image quality. The 4K zeal is not just about merely more pixels, but better high-quality pixels, including High Frame Rates, EDR and new colour spaces which play a significant role.

#3Dday

The Speaker’s Panel opens with Sébastien Devaud, director and producer at BIGSENSORS & FILM, who is well-known for his pioneering work using Réflex cameras for video shoots. Devaud will share his experiences of filming in 4K with the Canon EOS-1D C and EOS C500 cameras, including the various lenses within the L series, as well as the groundbreaking Canon’s Cinema EOS cameras. He will also detail the development of his involvement in the recent production of the Disneyland Paris attraction Ratatouille: L’Aventure Totalement Toquée de Rémy.

Sam Sheppard, International Film and Broadcast Consultant and SGO team member, will examine the considerations needed to tackle a 4K/UHD production from script to screen. Sam will share his invaluable experience of working on complex productions that include HFR, 4K resolutions, VFX workflows and colour space issues, such as ACES and rec2020. He will also talk about BSkyB’s stunning post production of Inside the Mind of Leonardo. Sheppard is an expert on script to screen workflows and has a broad experience of working on high-level projects such as Avatar and The Lovely Bones.

John Daro, Senior DI Colorist, FotoKem – The #3Dday will also feature one of the world’s most respected and talented colorists, John Daro, who will present compelling case studies on recent projects he completed at FotoKem using Mistika, such as The Boxtrolls and 99 Homes, including exciting work involving large formats of up to 65/70mm for the Giant Screen. John Daro will also speak about his experience on 2D-to-3D conversions.

Following the SGO tradition, the #3Dday Party will take place afterwards at the Moby Dick Club. An annual date not to be missed by industry professionals.

The #3Dday Programme
Academia de Cine, Calle Zurbano, 3, 28003 Madrid
3.30 pm Doors Open
4.00 pm Conference Commences
– Sébastien Devaud, film director and producer at BIGSENSORS & FILM.
– Sam Sheppard, International Film Consultant and SGO team member.
– John Daro, Senior DI Colourist at FotoKem.
7.00 pm Conference Ends
8.00 pm The #3Dday Party starts, with Live Music and Drinks to Quench your Thirst!
The Moby Dick Club, Av del Brasil, 5, 28020 Madrid

About the Speakers

Sébastien Devaud
A director and producer for over 15 years, Sébastien Devaud is, above all, passionate about the image. Having studied directing, photography and lighting, Sébastien started his career as a cameraman but later, in order to maintain control over all stages of production, he developed his editing skills. In 1999, he set up his first production society AkwabaPROD to shoot and post-produce commercials and music videos. From there, he enjoying the adrenalin of live recording, and moved into broadcast TV and created scenarios notable for their use of contemporary lighting and depth of field effects. For Sébastien, the release of the Canon EOS 5D Mark II DSLR was a revelation. Always interested in new technologies, he grasped the potential of this revolutionary camera from the outset and today uses the full range of Canon cameras and lenses in all his productions. Today he regularly shoots for major broadcasters including M6, FranceTV, Canal+ and MTV, and also creates and produces many TV commercials, titles and campaigns for major multi-national brands. Further information about him, can be found here.

Sam Sheppard
Sam Sheppard is an international film consultant specialising in script to screen workflows, post production supervision, and stereo 3D; with a Minor in film-making in general. Sam was originally trained in New Zealand where he worked in post at Peter Jackson’s Park Road Post Production, and on set for high-profile films as The Lovely Bones and Avatar. As well as working internationally as a technical specialist for SGO Mistika, training and advising in digital workflows for 2D and 3D production, Sam is also a founding partner of Silverscreen Pictures.

John Daro
John Daro is a Senior Colorist at FotoKem in Burbank, California. He began his career as an Avid editor helping FotoKem set up a film to disk dailies pipeline in 2001. From that position he moved into film scanning and recording. With the advent of the digital intermediate process he moved into his current role as a DI artist. Daro quickly became a leader in the stereoscopic community taking his passion for advanced imaging techniques and knowledge of post production to provide end-to-end stereo workflows. John has worked on ground breaking projects such as the award-winning Hannah Montana & Miley Cyrus: Best of Both Worlds Concert, Contagion, and The Boxtrolls, to name a few. He continues to push technology with the use of SGO’s Mistika platform, diving into the world of HFR and High Resolution image manipulation.

REGISTER HERE

Mistika’s Captivating 4K Capabilities at InterBEE 2014


Mistika’s Comprehensive Visual Creation Suite and Precision Panels on Display in Japan

kyoshin_logo1 (2)KYOSHIN COMMUNICATIONS,
Booth #4201, Hall 4,
InterBEE2014, Makuhari Messe, Tokyo, Japan,
19 – 21 November 2014

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SGO to Showcase Mistika’s Real-time Capabilities with Mamba FX at BIRTV


SGO Booth 8B09, CIEC, Beijing, 27 – 30 August 2014

20 August 2014, Beijing, China – Mistika and Mamba FX will be showcased at the SGO Booth 8B09 at BIRTV held at the CIEC in Beijing from 27 – 30 August. BIRTV provides an inspiring platform for creatives featuring leading-edge technology in a rapidly growing marketplace, attended by over 55 000 people across the world.

Powerfully different, Mistika is recognised as the most potent finishing and grading system for projects at any resolution and frame rate, including 4K at 60P and stereoscopic 3D. Mistika’s diverse and versatile creative toolset is not restricted to 4K and is already able to provide for 8K post production pipelines. SGO will preview the new Mistika version 8.2 software at BIRTV which includes many new and unique features such as their in-context node based compositing capability and the incredible Spatial Isolation Toolset, which was unveiled for the first time at NAB in April this year.

Customers visiting the SGO booth 8B09 will witness Mistika’s stunning performance with mixed resolution raw camera files on the same timeline in real-time. Also on show will be Mistika’s next-generation colour finishing functionalities supporting the Precision Grading Panels. Other new features include support for Dolby Vision, improved ACES workflows, enhanced AAF support, Dolby Atmos DCP generation and support for an even wider range of image codecs such as Canon’s RMF, Sony’s XAVC and ProRes 4:4:4:4. To meet high customer demand for the new toolset, Mistika 8.2 will also be launched this August, prior to IBC, with a preview of the next version 8.4 being demonstrated at IBC.

Redefining VFX, Mamba FX provides unlimited compositing layers in a resolution-free, node-based environment, running on Windows, Linux and now also on Mac. Main headlines for Mamba FX 2.0 include the Layer Route Effect for working with multi-layer EXR files; a “Spatial Isolation Keyer” interfacing with metadata and the high-speed, “point cloud” shape tracker, enabling compositors to speedily track 2D roto-shapes to shots.

“SGO is delighted to attend BIRTV again this year in an exciting and vital market, and we continue to make our customer requirements a priority focus in the region and abroad, in order to provide the best creative technology that the industry demands.” says SGO’s CEO Miguel Angel Doncel.

Chinese companies already adopting Mistika include the Xuke 3D team, Guangxi TV, The China Academy of Broadcasting and Planning, Royia Media Group, JiangSu TV, Xian Changqing TV, Goldrose Media, PPO Group, Phenom China and many others.

Global credits span every type of production from commercials for Emirates Airlines, television drama for BSkyB and feature films such as Peter Chan’s American Dreams in China, Flying Swords of Dragon Gate, Young Detective Dee: Rise of the Sea Dragon, Edge of Tomorrow, Stalingrad, The Hobbit Trilogy, Switch, Transformers: Age of Extinction, Walking With Dinosaurs (for BBC Earth), The Amazing Spiderman 2 and many others. Mistika also played a major role in David Attenborough’s Natural History Museum Alive (3D) 4K film which received a BAFTA TV Award.

Visitors to the SGO Booth can also meet specialists from SGO’s China Office, including Eric Liu (Tel: 13910737940, Eric@sgo.es); Jackeyia Zhang (Tel: 18601136665‍, Jackeyia@sgo.es) and David Rivero (Tel: 13041297729‍, david.divm@gmail.com‍). Advance bookings for Mistika and Mamba FX demonstrations can be made by contacting them directly or at feelthedifference@sgo.es.

Register for BIRTV 2014 here.

Follow SGO on Twitter @SGOMistika.

ONSIGHT shows insight by setting its sights on Mistika expanding further to deliver high-end DI and Stereo 3D productions to meet increasing film and broadcast demand


“We have been users of Mistika for a long time. It continues to help us meet increasing and complex requirements in DI and Stereo 3D productions with impressive and importantly, real-time results. …Updating our Mistika facilities was vital for the benefit of our creative and technical teams, in order to keep delivering high quality and time sensitive material.”
Simon Craddock, CEO of ONSIGHT

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