Future-Proof Innovation at BIRTV

Published On: August 25th, 2015

26 – 29 August 2015 – Booth 8B16 – Altec Digital System Limited.

China International Exhibition Center, 6 Beisanhuan East Road, Chaoyang District, 100028, Beijing, China

In partnership with Altec, SGO is showcasing Mistika’s latest innovative capabilities at BIRTV again this year on booth 8B16 from 26 – 29 August at the China International Exhibition Center in Beijing. The very latest version of a 4K-HDR-capable Mistika system with a sleek Mistika Precision finishing control surface will be on display, including its full array of stunning grading features to make the most of HDR technologies. A whole new media management sub-system is launching too, along with exciting new upgrades that allow transparent migration between colour spaces. View the recent Mistika 8.5 updates at www.sgo.es

Powerfully different, Mistika is the most powerful complete post-production platform, that seamlessly integrates colour-finishing, compositing and delivery. It is resolution, colour-space and frame-rate-independent and features real-time performance, even at 4K 60P, and more. Mistika empowers its users to possess a competitive edge by providing freedom from the limitations of mass-produced post systems. Its advanced toolset is versatile to deal with new industry requirements as they happen.

Chinese companies already adopting Mistika include the Xuke 3D team, Guangxi TV, The China Academy of Broadcasting and Planning, Royia Media Group, JiangSu TV, Xian Changqing TV, Goldrose Media, PPO Group, Phenom China and many others. SGO continues to develop Mistika using the expertise of its customers who work on world-leading productions. SGO also provides its users with a unique one-to-one tailored support service.

SGO’s Marketing Manager Sofia Pensado notes, “Mistika’s presence at BIRTV, one of China’s largest industry platforms, gives post-production professionals in the region an opportunity to engage with SGO’s advanced technology and discover how it can bring value now and in the future, by providing huge competitive advantage.”

Be sure to visit the Altec booth (8B16) and feel the Mistika energy. Register for the show at www.birtv.com. Visitors to the SGO Booth can also meet specialists from SGO’s China Office, including Jackeyia Zhang (Tel:18601136665, Jackeyia@sgo.es) and Altec’s Curly Kwong at curly@altec.com.hk (Tel: 010-85806799). Advance bookings for Mistika demonstrations can also be made by contacting them directly.

The SGO team, along with Altec, look forward to welcoming you in Beijing!