SGO BOOTH #SL9027 / 18 – 21 April 2016 / Las Vegas Convention Centre
With Virtual Reality being widely touted as the “Next Frontier” of post-production innovation, SGO is already prepared with game-changing solutions for the challenges it presents to the industry. Mistika will be a revolutionary product for any company that wants to lead the way in VR.
Mistika Unveils Ground-breaking Developments in Las Vegas
SGO BOOTH #SL9027 / 18 – 21 April 2016 / Las Vegas Convention Centre
SGO will be carving its own path this NAB, bringing its award-winning finishing system Mistika to the limelight and unveiling a multitude of incredible future-proof developments that have been in the pipeline for the past few years. Mistika will be the frontier of Virtual Reality, equipping professionals with the most innovative and accessible virtual toolsets and workflows. With an NAB highlight of VR in post, SGO will reveal its distinctive, forward thinking 3D feature-sets, VR Mode and VR Device connections, depicting how Mistika provides Colour Grading, HDR, Stereo and Compositing in Virtual Reality, in just one system.
SGO, well-established developer of high-end Mistika post-production software, announces the promotion of Geoff Mills to Managing Director.
Already a veteran in the industry, Geoff Mills joined SGO in 2009 as Director of Sales, and was very quickly promoted to head the company’s global sales and operations as Group Director, where he spearheaded the overall international sales strategy. In his new role as Managing Director, he will continue to focus on driving strong customer relationships and further accelerate revenue performance for SGO.
Canon Stand L30 – 23 – 25 February Excel London
SGO spearheads innovation for those who aspire to be the best, and is delighted to partner with Canon at BVE this year, to display the latest pioneering advancements in HDR technology. Mistika will drive a dynamic end-to-end HDR-4K “Glass-to-Glass” colour-process workflow demonstration on Canon’s stand L30 in the HDR zone.
“Mistika helped us create the gravity and terror necessary to leave the audience trembling.”
Matt Akey, CMO, Legend3D
Hollywood’s most innovative stereo VFX company Legend3D, chose Mistika in “The Walk” directed by Robert Zemeckis. Mistika’s powerful grading creativity was used to immerse audiences into the remarkable account of Philippe Petit’s vertigo-inducing high-wire walk between New York’s Twin Towers in 1974. Legend3D with their Mistika technology, played a key role in the tall order of bringing this true story back to life in stunning three dimensional perception.
4K and HDR are still hot topics in the industry. SGO and Canon have invited two exceptional guests to share their thoughts, insight and experience working with 4K and HDR, at the Academia de Cine in Madrid on the 3rd of December, 2015.
Juan Ignacio Cabrera, Colourist and Stereo 3D Supervisor at Bad Robot, will speak about high-end productions complex workflows. Juan, who has been involved in projects such as Star Wars: Episode VII The Force Awakens, Transformers: Age of Extinction and Star Trek into Darkness, will share his experience working at J.J. Abrams’ production company Bad Robot using Mistika. Juan highlights that “its versatility to work in non-destructive complex workflows, where you work with raw colour and decisions are made using reversible documents preserving metadata that allow to make pertinent changes without quality loss”.
Sebastien Devaud, Director and Producer at BigSensor Films, will talk about a number of different topics including 4K shootings, using real world examples taken from his professional experience.
3Dday’s philosophy continues to be offering a networking event for professionals to discuss latest industry trends. In line with this, after the conference, SGO and Canon will host the #3Dday party at Moby Dick club. This years attendees will also have the opportunity to take part in a raffle, to be in with a chance of winning a Canon XC10 videocamera and SGO’s Mamba FX compositing software license. Make sure you bring your business card with you!
RSVP by confirming your attendance to the conference and party here: http://3dday.eventzilla.net
Make sure you register before the deadline as seats are limited and will be allocated on a first come, first served basis.
Conference: 4K and HDR workflows . Academia de Cine, Calle Zurbano 3, Madrid
10.30 Sebastien Devaud, Director and Producer, Bigsensor Films
11.30 Coffee Break
12.00 Juan Ignacio Cabrera, Colourist and Stereo 3D Supervisor, Bad Robot
3Dday Party: Sala Moby Dick, Av. de Brasil 5, Madrid
20.00 3Dday Party begins! Expect drinks, food, a few surprises, and the chance of taking home a fantastic Canon XC10 videocamera and SGO’s Mamba FX compositing software license.
Studio purchases six finishing and grading systems as part of its multi-million dollar expansion.
In partnership with Boris FX, SGO confirms integration of the popular titling and motion graphics plug-in, Boris Graffiti, with Mamba FX V2.5 for Windows. Mac and Linux are to follow suit.
Boris FX is a prominent developer of visual effects, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. Boris FX products have grown to serve over a million artists worldwide.
Mamba FX is a high performance, node-based compositing platform which comes with a large range of filters and effects. These can be combined to create an infinite variety of looks and styles. Adding these effects to the very flexible Boris Graffiti, gives creative artists the possibilities to produce limitless styles of text and graphics.
SGO’s CEO Miguel Angel Doncel affirms, “We are delighted to have a solid relationship with Boris FX. I strongly believe that the way to provide our customers with the most innovative technology and workflows is to create solutions in tandem with leading companies. This joint venture is a great example of this.”
“We are very excited to be working in collaboration with SGO”, says Ross Shain, Chief Marketing Officer of Boris FX / Imagineer. “Mamba FX is a powerful visual effects platform, so it makes perfect sense for Boris FX and SGO to work together and integrate Boris Graffiti, our 3D titling and animation engine. Boris FX is well known for quality tiling tools and the Mamba FX community will surely appreciate the Graffiti toolset. The collaboration will bring the capability to design and create advanced 2D/3D motion graphics and title animations directly inside of Mamba FX.”
SGO also announced at IBC that Mamba FX customers will receive a free upgrade to the new version 2.5 of Mamba FX which will also include Graffiti at no cost (offer currently available for Windows only, from October 2015).
SGO Leads Broadcast Creativity to new Heights at SMPTE15
14 – 17 July 2015 – Booth D4 – Hordern Pavilion, Moore Park, Sydney
SGO’s Asia Pacific Reseller Partner, Mojo Media Solutions features the innovative Mistika Air post production system in Sydney at next month’s SMPTE15 exhibition. Celebrating its 100th year, SMPTE15 is the premier event for the motion imaging and television engineering industries in the Australasian region.
Mojo Media Solution‘s Stuart Monksfield and SGO Product Specialist Peter Amies will be on hand at Booth D4 to reveal the full magnitude and creative mastery of post producing with SGO Mistika. Online editing, colour grading, green screen composites, title effects, shot corrections and restoration work will all be demonstrated, displaying both Mistika’s broad abilities and strengths and mind-blowing speed. With support for XML and AAF-based conforms directly from a multitude of raw camera formats, as well as delivering multiple versions in multiple formats, Mojo Media Solutions will show why Mistika is the must-have hub platform for any post facility and broadcaster.
SGO’s Mistika Air is a complete and powerful conform, online editing, 3D compositing, colour grading and finishing system, suitable for all content for broadcast including TVC’s, Drama, Documentaries and Series. Mistika Air starts at an attractive price point, and retains the same flexibility to mix resolutions, multiple raw camera files, colour spaces and frame rates all on a single timeline.
Mistika Air offers the exact same rich award-winning creative toolsets used to finish and colour grade many of the world’s most successful movies to hit the silver screen in recent years. It is the most versatile system on the market and can be used for projects that span across every type of production, including short and long-form formats, and promos and commercials for big-brand names such as Samsung, Emirates Airlines and Ford as well as television drama for BSkyB. Well-known 2D and 3D feature films that Mistika was involved in include The Hobbit Trilogy, The Great Gatsby, Star Trek Into Darkness and most recently Mad Max:Fury Road and San Andreas, among many other familiar titles listed on the SGO website.
Book a Mistika Air Demo at SMPTE15 by contacting Stuart Monksfield at firstname.lastname@example.org
SMPTE’s biennial Conference and Exhibition is the dominant platform for suppliers, technologists and content creators in the motion-imaging, sound and broadcast industries. Register for the show here.
With determined focus to reinforce and expand Mistika’s influence in Eastern Europe, as well as build on its existing success in the region, an enterprising collaboration between SGO and PlayBox Technology Europe has been confirmed. This mutually beneficial strategic move will help to further extend Mistika’s prominent position in the area as a complete and powerful post production solution with the profound capability to dramatically enhance broadcasting efficiency. With over 15,000 multi-national broadcast and branding channels on air, PlayBox is trusted by global broadcasters offering a “complete solutions service” for their dealers and clients.
Ivanka Vassileva, Executive Director of PlayBox Technology Europe states, “PlayBox Technology Europe has retained a strong presence in the broadcast, film and post production markets in the Balkans for over fifteen years now. The Company is also the main distributor in Eastern Europe for the most advanced and renown worldwide brands of creative software, armed with modern vision as well as contemporary approaches.” Ivanka Vassileva continues, “We have selected Mistika because it complements the PlayBox Technology Europe vision to provide large-scale solutions in a single product. Mistika is designed to meet the needs of single users as well as the expectations of large organisations with advanced requirements. We like the fact that Mistika has combined all the creative capabilities for real time editing, VFX, colour correction and finishing, in a cohesive way. We think that Mistika will provide our customers with all they need for post production.”
“SGO continues to deliver technically sound and robust Mistika systems that integrate well with other technology that customers own. It is a very exciting time in the industry to work with PlayBox Technology Europe. They will help play an important role in increasing awareness of the advantages that SGO’s Mistika and Mamba FX offer, both to new channels and established broadcasters, in terms of efficiency, reliability and expandability in the Eastern European domain. Our combined efforts will translate into viable solutions that deliver value and quality-service for customers all round, covering the main sectors in countries such as Bulgaria, Romania, Poland, Hungary, the Czech Republic, Bosnia-Herzegovina, Croatia, Slovakia, Slovenia, Serbia, Macedonia, Montenegro, Moldova, Estonia, Belarus and many others.” confirms Jose Luis Acha, Regional Sales Manager at SGO.
Geoff Mills, SGO’s Director of Global Sales & Operations adds, “SGO expands its market reach by working with key industry partners and we are delighted to team up with PlayBox Technology Europe. They share SGO’s core values and we are very impressed with their business model and unshakable track record. Mistika and Mamba FX are a perfect match for PlayBox Technology Europe who provide excellent pre and post-sales support and offer their customers a complete solution with efficient and seamless file-based workflows, which are a key requirement for any post facility or broadcaster.”