Studio purchases six finishing and grading systems as part of its multi-million dollar expansion.
Enriching Mistika Sessions Engaged Audiences On All Levels
This IBC we did something Different, feel the SGO vibe…
The committed SGO team presented another inspirational experience at IBC with panache, sporting a striking stand-space, demonstrating that Mistika and Mamba FX post production systems provide the only real differentiator for companies wanting to stand out from the competition. Creative professionals including leading broadcasters, colourists, compositors, post facilities and famous film studios paid the stand a visit to suss-out the very latest technology on display. The new “Star Wars: Episode VII – The Force Awakens” and “Mission Impossible: Rogue Nation” trailers, finished in Mistika by customer Bad Robot, proved a big hit.
The absorbing sessions presented by SGO’s Marketing Manager Sofia Pensado and Mistika Application Specialist Peter Amies throughout the 5-day show, drew numerous delegates to SGO’s stand. Intriguing topics engaged everyone about the challenges of post producing high production-value long-form drama and documentaries, referring to ONSIGHT as a Mistika customer success story. How Mistika enables artists to stand out in a fiercely competitive arena when post producing high-end commercials was demonstrated with projects by Norwegian post facility Hocus Focus. Cutting-edge workflows used in some of the biggest blockbusters, such as Fotokem’s work on “Carrier 3D” were a highlight, as well as how to prepare for the future in post with HDR, VR and 8K looming. SGO’s main overview session explored what colour-finishing really means in the ever-changing world of broadcast and post, by validating how colourists can successfully integrate colour, online, VFX and delivery in one powerful commercially-viable Mistika system.
Development highlights of the Mistika and Mamba FX systems were also on show. Performance-leading HDR-enhancing grading features linked to the stylish Mistika Precision finishing control surface, as well as an entirely new media management sub-system were launched. SGO’s brand new “UniColour” tool also caused a great deal of excitement, as it allows seamless bi-directional transfers between many different colour spaces. This single tool removes substantial headaches from modern professional workflows. Also on show, was a sneak preview of SGO’s all new 3D Keyer – arguably the most powerful and intuitive 3D keyer available.
Furthermore, Mistika’s “Additional Mistika User Log-in” programme announced at NAB2015, enables customers to add systems without having to purchase extra licenses, making the ownership of multiple Mistika systems extremely affordable without compromising or devaluing SGO technology. This exclusive approach is an alternative option for customers to help them increase artistic output and profits.
Also new this IBC, Boris FX Graffiti has now been integrated into SGO’s low cost, node-based compositing software Mamba FX. The supporting Windows version will be ready to ship in October 2015, with Linux and Mac versions to follow soon.
In addition, SGO proudly partnered with Canon, displaying pioneering advancements in HDR technology with a red-hot Mistika system holding the reins of an end-to-end HDR-4K colour-process workflow demonstration on the Canon booth.
It was another successful show for SGO all round and Marketing Manager Sofia Pensado enthusiastically closes with these remarks, “Our customers continue to inspire us! The incredibly positive feedback we received at IBC has been overwhelming. We feel privileged to provide progressive high-end technology to ambitious creative companies that prepare and think ahead, further advancing the industry to even greater heights with high-calibre quality work on amazing projects.”
26 – 29 August 2015 – Booth 8B16 – Altec Digital System Limited.
China International Exhibition Center, 6 Beisanhuan East Road, Chaoyang District, 100028, Beijing, China
SGO Leads Broadcast Creativity to new Heights at SMPTE15
14 – 17 July 2015 – Booth D4 – Hordern Pavilion, Moore Park, Sydney
SGO’s Asia Pacific Reseller Partner, Mojo Media Solutions features the innovative Mistika Air post production system in Sydney at next month’s SMPTE15 exhibition. Celebrating its 100th year, SMPTE15 is the premier event for the motion imaging and television engineering industries in the Australasian region.
Mojo Media Solution‘s Stuart Monksfield and SGO Product Specialist Peter Amies will be on hand at Booth D4 to reveal the full magnitude and creative mastery of post producing with SGO Mistika. Online editing, colour grading, green screen composites, title effects, shot corrections and restoration work will all be demonstrated, displaying both Mistika’s broad abilities and strengths and mind-blowing speed. With support for XML and AAF-based conforms directly from a multitude of raw camera formats, as well as delivering multiple versions in multiple formats, Mojo Media Solutions will show why Mistika is the must-have hub platform for any post facility and broadcaster.
SGO’s Mistika Air is a complete and powerful conform, online editing, 3D compositing, colour grading and finishing system, suitable for all content for broadcast including TVC’s, Drama, Documentaries and Series. Mistika Air starts at an attractive price point, and retains the same flexibility to mix resolutions, multiple raw camera files, colour spaces and frame rates all on a single timeline.
Mistika Air offers the exact same rich award-winning creative toolsets used to finish and colour grade many of the world’s most successful movies to hit the silver screen in recent years. It is the most versatile system on the market and can be used for projects that span across every type of production, including short and long-form formats, and promos and commercials for big-brand names such as Samsung, Emirates Airlines and Ford as well as television drama for BSkyB. Well-known 2D and 3D feature films that Mistika was involved in include The Hobbit Trilogy, The Great Gatsby, Star Trek Into Darkness and most recently Mad Max:Fury Road and San Andreas, among many other familiar titles listed on the SGO website.
Book a Mistika Air Demo at SMPTE15 by contacting Stuart Monksfield at firstname.lastname@example.org
SMPTE’s biennial Conference and Exhibition is the dominant platform for suppliers, technologists and content creators in the motion-imaging, sound and broadcast industries. Register for the show here.
With determined focus to reinforce and expand Mistika’s influence in Eastern Europe, as well as build on its existing success in the region, an enterprising collaboration between SGO and PlayBox Technology Europe has been confirmed. This mutually beneficial strategic move will help to further extend Mistika’s prominent position in the area as a complete and powerful post production solution with the profound capability to dramatically enhance broadcasting efficiency. With over 15,000 multi-national broadcast and branding channels on air, PlayBox is trusted by global broadcasters offering a “complete solutions service” for their dealers and clients.
Ivanka Vassileva, Executive Director of PlayBox Technology Europe states, “PlayBox Technology Europe has retained a strong presence in the broadcast, film and post production markets in the Balkans for over fifteen years now. The Company is also the main distributor in Eastern Europe for the most advanced and renown worldwide brands of creative software, armed with modern vision as well as contemporary approaches.” Ivanka Vassileva continues, “We have selected Mistika because it complements the PlayBox Technology Europe vision to provide large-scale solutions in a single product. Mistika is designed to meet the needs of single users as well as the expectations of large organisations with advanced requirements. We like the fact that Mistika has combined all the creative capabilities for real time editing, VFX, colour correction and finishing, in a cohesive way. We think that Mistika will provide our customers with all they need for post production.”
“SGO continues to deliver technically sound and robust Mistika systems that integrate well with other technology that customers own. It is a very exciting time in the industry to work with PlayBox Technology Europe. They will help play an important role in increasing awareness of the advantages that SGO’s Mistika and Mamba FX offer, both to new channels and established broadcasters, in terms of efficiency, reliability and expandability in the Eastern European domain. Our combined efforts will translate into viable solutions that deliver value and quality-service for customers all round, covering the main sectors in countries such as Bulgaria, Romania, Poland, Hungary, the Czech Republic, Bosnia-Herzegovina, Croatia, Slovakia, Slovenia, Serbia, Macedonia, Montenegro, Moldova, Estonia, Belarus and many others.” confirms Jose Luis Acha, Regional Sales Manager at SGO.
Geoff Mills, SGO’s Director of Global Sales & Operations adds, “SGO expands its market reach by working with key industry partners and we are delighted to team up with PlayBox Technology Europe. They share SGO’s core values and we are very impressed with their business model and unshakable track record. Mistika and Mamba FX are a perfect match for PlayBox Technology Europe who provide excellent pre and post-sales support and offer their customers a complete solution with efficient and seamless file-based workflows, which are a key requirement for any post facility or broadcaster.”
World Première in Official Selection of the Berlin International Film Festival 2015
Wim Wenders’ production company Neue Road Movies entrusted online artist Christian Tröger and SGO’s Mistika at ARRI Mitte to complete the post production of “Every Thing Will Be Fine”.
The film celebrates its World Première in the Official Selection at the 65th Berlin International Film Festival this week. It was produced by Gian-Piero Ringel with DoP Benoît Debie, and director of stereography, Joséphine Derobe. Director Wim Wenders was also nominated for three Oscar© Awards for Buena Vista Social Club, PINA and The Salt of the Earth.
Christian Tröger is a key member of the creative team at ARRI Mitte’s state-of-the-art facility, in the heart of Berlin. He chose Mistika to perform the online, conform, depth grading, finishing and subtitling in the film. The solid relationship that exists between Neue Road Movies and the team at ARRI Mitte dates back to 2008, when they worked together on high-profile films such as Palermo Shooting, PINA, and most recently, all six episodes of Cathedrals of Culture.
“Mistika has established a successful track record which has made a lasting impression on our clients. The system played a central role in the post production of many complex film projects, and always served as the main hub for each department. Aware of how incredibly reliable and powerful the Mistika is from previous experience, it was great when Neue Road Movies approached us to do it all over again for “Every Thing Will Be Fine”, notes Christian.
“Mistika was an asset at every stage of the project. It handled the native camera formats and was involved in overcoming challenges throughout the entire post process for the 2K-S3D delivery.” Christian reflects. “Mistika’s efficiency and speed enabled the team at ARRI Mitte to expediently execute the depth-grade at the same time as the colour grade, in two separate suites and dedicated artists. This also had a unifying effect by including the DoP, Director and Stereographer into the post production process and enabling the completion of the project’s final stages to take place collaboratively.”
Synergy of A Perfect Timeline in a Mistika-Centred Workflow
Christian briefly describes the harmonious workflow process at ARRI Mitte and how it helped to bring about a productive outcome, “Our Mistika-driven workflow ensured that the online and conform always led to a perfect stereo timeline which only ever required touching-up colour grading-wise, for the final look. The shared pipeline also catered for the VFX department that required perfectly aligned images for precise tracking and roto-scoping tasks. It meant that right from the start, the colorist’s source files were adjusted and received directly from the Mistika timelines.”
Christian adds further, “Step-by-step, the final depth-graded version took form within a 2K-framed scope 16bit file. Mistika perfectly stereo-matched the left and right eye images that were made at earlier stages of the two symbiotic grading sessions. The synergy between the colour and depth grading suites are now part of the standard procedure at ARRI Mitte, owing to Mistika’s unique capabilities and polished toolset. We have a streamlined process in place here now which is a time-efficient way to work.”
The Finer Details in Clever Subtitling Techniques
During two weeks of grading, the subtitle versions were then prepared over various shifts in a dedicated Mistika timeline created by using the DCI XMLs. Oscar award-winning director Wim Wenders and stereographer Josephine Derobe were eager to present the subtitled version of the film to the festival in a more creative way. They wanted the subtitles to appear outside of the film’s frame. Although it is not a convenient design for distribution purposes, they knew it would work well for a première.
Christian explains how they designed it, “We conducted a few tests to set-up a scope picture inside a flat DCP, but with very low luminance and within the “letterbox” shape of the film frame itself.” He continues, “Darkening the images helped to eliminate “ghosting” and we kept the image as clean as when it had first originally been shot by the DoP. I then finished the scope and continued working with the finals in the prepared subtitle environment, which retained all the metadata, leading to a flat derivative with subs. We then spent an additional session concentrating fully on defining the detailed depth of each sub for the final stereoscopic version. This formed the foundation template from which all of the other language versions were to proceed from later on.”
Mistika’s Interactivity Made “On-Demand Screening” a Breeze
Another great advantage of having Mistika on board was that both the director and stereographer could quite comfortably focus on their own specific areas at their own convenience. Mistika’s immediacy, speed and real-time capacity, along with its batch render, played a crucial role in making this a reality.
“It literally took us a matter of minutes to combine their respective depth and colour grading work for prompt viewing on a big screen at our in-house theatre.” Christian reveals. “We called them “On-Demand Screening Sessions” and they were designed to be delivered on impulse and as often as the client required for their visual ease which Mistika smoothly facilitated.”
Christian expands, “It was a great opportunity for our clients to address and analyse various elements in the dedicated sessions, and always in regard of one another. They were able to see what a decision about contrasts in the colour-timing session would look like, for example, combined with a certain depth budget defined at the same time in the other suite. Another illustration was how the VFX and depth of a certain scene would come across with a different look, and so forth. This coefficient workflow was down to Mistika’s flexibility and would not have been possible if the software was not able to connect openly with our existing technology and communication modes that most modern post facilities like ours comes with.”
Stereographer Joséphine Derobe says, “As a stereographer, I have worked with a variety of companies in Europe that use Mistika. I believe in SGO’s remarkable technology and admire its accuracy, versatility and beautiful toolset, that provides me with a plethora of options to choose from in order to deliver a truly great picture with sheen, even after filming has taken place.”
Christian and the team at ARRI Mitte achieved exceptionally high quality results and met the tight deadlines and high-level demands with coordinated professionalism that an international feature film involves. Christian closes with the following statement, “As a Mistika operator, I have the confidence that I can deliver uncompromising image quality perfection of the highest standards to our clients – producers and creatives on all of our projects. I can therefore conclude by echoing this specific film title, that “Everything Was Absolutely Fine with Mistika at ARRI Mitte” and the production team was very pleased with the results.”
“Every Thing Will Be Fine” is based on a script written by Bjørn Olaf Johannessen, which portrays a traumatised writer’s life-changing struggle to make sense of what happened after accidentally running over and killing a child. It will be released in cinema theatres on 2nd April 2015.
SOME OF THE CREDITS INCLUDE
Post Production System and Technology – SGO’s Mistika
Post Production Facility – ARRI Mitte Berlin
Online Editor – Christian Troeger
Cast: James Franco, Charlotte Gainsbourg, Rachel McAdams, Marie-Josée Croze
Director: Wim Wenders
Script: Bjørn Olaf Johannessen
Producer: Gian-Piero Ringel
Director of Photography: Benoît Debie
Stereographer: Joséphine Derobe
Music: Alexandre Desplat
3D Producer: Erwin M. Schmidt
World Sales: HanWay Films
Release Date – 2 April 2015 distributed by Warner Bros.
ABOUT ARRI MITTE
Arri Film & TV Services Berlin GmbH, Auguststr. 48, 10119 Berlin , Phone +49 30 726267-150
Visit them at http://www.arrimitte.de/en/
ABOUT NEUE ROAD MOVIES
Berlin based independent production company NEUE ROAD MOVIES was established in 2008 by director/producer Wim Wenders and producer Gian-Piero Ringel. The company is dedicated to working with innovative directors and focuses on international co-productions with a crossover potential. The producers in the company are Wim Wenders and Gian-Piero Ringel. They are supported by Martina Hedwig, Bernadette Kamp and Christine Rennert.
Contact: Neue Road Movies GmbH, Saarbrücker Straße 24, D-10405 Berlin, fon: +49 30 8145293 50; fax: +49 30 8145293 75
Visit them at www.neueroadmovies.com
Booth 8B 09, 21– 24 August 2013 – The China International Exhibition Centre (CIEC), Beijing
SGO presents its flagship product Mistika at China’s major broadcasting industry trade show, BIRTV again this year.
“Mistika has opened up an entirely new world of workflow efficiency and quality control to us by bringing high-end finishing capabilities inside our facility.”
Star Date: Madrid, Thursday 30th May 2013, 10.15 am